the whole live is a journey – enjoy travelling it

Hallo Followers!
That’s right, you are followers! Why? Because I am an (opinion) leader. Now he went totally megalomaniac you must think. Sort of…

What is this all about?
Wojtek from VICO kindly asked me if I wanted to participate in an opinion-leader-project. I could test products which are not even on the market yet and could write about them whatever I want. Isn’t that nice? Yes it is and I am really looking forward to it! I guess it will be big fun and everybody is invited to watch me having it :)

I could have been testing the products already tonight if my wonderful girlfriend wouldn’t have removed the very big and in her opinion very ugly sticker at my mailbox which says that all packages should be given to my neighbour. Why do women always have to make everything look beautiful?! But that’s a whole different question… back to the topic.

So tomorrow will be my big day. The day when my career as official opinion leader kicks off. I am so excited!

What is he going to test?
You might want to know which products I am going to test:
One of them I use very regularly. One of them I have never heard of. And the last one I have heard of, but was wondering why somebody would buy something.

winNow it is your turn- Win something!
Guess one of the products till tomorrow 10pm (cet) and you will win the leading part in my opinion-leader-project-video-contest-video. If you are almost right we can talk about an internship at my office. Then you can learn how to lead opinions.
So do it! Participate! Simply post a comment.
The mentioned video contest is supposed to boost the fun effect of this whole project. Could work. We will see.

BTW: I kindly ask all other participating opinion-leaders not to spoil my great idea of interactive, interest arrousing and cliffhanger-like game. thank you :)
BTW2: of course all other participants of this opinion-leader-project are excluded of this competition.

My dear followers, please start smashing your brains now and post your ideas right here in the comments.

PS:
If anybody is offended by the word “follower” I am very sorry. But not very much. Everyone of us is a follower. I follow my mind and you follow me ;)

I feel like this whole opinion-leader thing already went to my head. Hope you are prepared for more of that!?

zum glück gibt es so schön kreative agenturen, wie die Duval Guillaume aus Belgien. denen verdanken wir (männer) diese sexy und (für frauen bestimmt) provokante Werbekampagne für das männermagazin ché. bin mir allerdings nicht sicher, ob die unten aufgeführten bilder und aktionen alle aus deren feder sind.

komischerweise konnte ich (bei meiner sehr kurzen suche) keine näheren infos über das magazin ausfindig machen. naja, egal… es wurde erreicht, dass ché bzw. die kampagne überall im netz seine nicht zu übersehenden spuren hinterlassen hat. nun auch hier. und ja ich weiss, dass das schon bissel alt ist. und nein ich möchte damit nicht zur degradierung der frau zum schlichten objekt beitragen, sondern nur ein beispiel für gelungenes guerilla marketing geben (und meine besucherzahlen erhöhen… sex sells ;) )

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